2020-02-122020-02-122015-12CHRISTINO, Daniel. A arte de conversar – existência, epistemologia e comunicação. Questões Transversais: revista de epistemologias da comunicação, São Leopoldo, v. 3, n. 6, p. 86, jul./dez. 2015.e- 2318-6372http://repositorio.bc.ufg.br/handle/ri/18655The French and Italian treatises of the sixteenth and seventeenth century deeply reflected on the problem of communication as a phronesis, a rationality of the court in manuals and breviaries that circulated at the end of the Baroque. In these texts we can glimpse an epistemological approach to the problem of communication even before the advent of the Enlightenment and therefore more committed to the existential elements that characterize the phenomenon. Starting from this epistemic shift, the article attempts to discuss the concept of communication, anchored in the philosophy of Heidegger and Gadamer, and to articulate the existential and epistemological elements in order to propose an alternative approach to the traditional research within the scope of an applied social science.porAcesso AbertoEpistemologia da comunicaçãoFilosofiaHermenêuticaConversaçãoCommunicationEpistemologyPhilosophyHermeneuticsConversationArtigo