2020-09-222020-09-222013MARTINS, Alice Fátima; TEIXEIRA, João Gabriel L. C.; VIANA, Leticia C. R. O audiovisual e as políticas de salvaguarda e de preservação da cultura popular. Políticas Culturais em Revista, Salvador, v. 2, n. 6, p. 28-39, 2013.http://repositorio.bc.ufg.br/handle/ri/19061This article deals with the use of audiovisual products to subsidize cultural policies of safeguard and preservation of Brazilian cultural heritage. Two recent experiences are reported as they utilized the modern technologies of images in two performances of Boi Bumbá in the Brazilian center-west showing their impact and repercussions.porAcesso AbertoPolítica culturalAudiovisualPerformances culturaisMemória e cultura visualCultural policyMemory and visual cultureAudiovisualCultural performancesArtigo10.9771/1983-3717pcr.v6i2.9899