2021-09-162021-09-162021-07-16GONÇALVES, P. H. B. Rumo à Goiânia: músicos migrantes na capital do sertanejo. 2021. 133 f. Dissertação (Mestrado em Sociologia) - Universidade Federal de Goiás, Goiânia, 2021.http://repositorio.bc.ufg.br/tede/handle/tede/11634The objective of this research is the study of migrants who come to Goiânia in search of space in the competitive country music market. In general, it seeks to understand how this migration takes place and the relevant aspects that influence this journey, as well as particularities of the music market and its actors. In this theme, we sought to understand the strength that the capital of Goiás has in this economic environment, as it has symbolic, economic and social power, and the impact it has on the life of the migrant who needs to settle in it. The barriers imposed on new participants in the field were discussed and possible ways of overcoming them explained. In this work, doparticipants from the environment were researched, who are active in various productive functions such as singers, solo or in pairs, instrumentalists, artists' entrepreneurs, music producers and composers. These professionals are part of the cultural industry headquartered in Goiânia, from where outstanding products are produced for other Brazilian centers, as well as for cities in the interior. Thus, a research analyzes the path of the migrant in search of insertion in the music market, from your migratory movement, and studies the marketing force of Goiânia for country music.Attribution-NonCommercial-NoDerivatives 4.0 InternationalMigraçãoMúsica sertanejaIndústria culturalGoiâniaInserçãoMigrationCountry musicCultural industryGoiâniaInsertionCIENCIAS HUMANAS::SOCIOLOGIADissertação