2021-08-182021-08-182015LIMA, Sirleide de Almeida; SOUZA, Agostinho Potenciano de; CORSI, Solange da Silva. O best-seller e a formação do gosto pela leitura dos jovens leitores. Revista Eco-Pós, Rio de Janeiro, v. 18, n. 1, p. 190-204, 2015.2175-8689http://repositorio.bc.ufg.br/handle/ri/19783This study aims to analyze how the influence editorial media in shaping of youngreaders way. It is noteworthy, therefore, the strong influence of best-sellers and discourses that are present in schools and both contribute to the reader graduating students. Thus, based Manguel (1997), Chartier (1999) and Darnton (2010) is plotted a brief historical overview of cultural incursions, focusing on the environment bookstore, reading space visited by the very young reader. We discuss further issues like the book as ideological sign (Bakhtin, 2012), the book as a commodity (Lajolo and Zilberman, 2001) and the reading of best-sellers, genre that is considered preferred by the youngsters. As data in research conducted by Corsi (2010) and Lima (2013). The results show that the school and especially the media exert decisive roles in the formation of way and reading practice for young people.porAcesso Abertohttp://creativecommons.org/licenses/by-nc-nd/4.0/LeituraReadingBest-sellersJovens leitoresBookBest-sellersYoung readersArtigo10.29146/eco-pos.v18i1.1387