(Universidade Federal de Goiás, 2014-03-28) Adorno, Delfino Curado; Tuzzo, Simone Antoniaci
This work aims to recover the trajectory of thought from communicational Juan Diaz Bordenave, with
emphasis on Rural Communication. From references about the author, interviews granted by it and the
analysis of his works, seeks to realize the historical context and theoretical ideas. Bordenave's work seems to
acquire a new force in the present day, when analyzed under the heat of the greater society participation in
the destiny of the nation, the growing wave of social protests in virtually all regions of Brazil, the Brazilian
government's stance of resolving essential problems in the country and encouraging the democratization of
new technologies such as social networks, the space in which the first demonstrations gained strength,
themes very dear to the author, who came to be defined as a planter utopias.