Relações raciais e empreendedorismo: um estudo sobre negros empreendedores na região metropolitana do Rio de Janeiro
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2017-12-06
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Universidade Federal de Goiás
Resumo
This research aims at understanding the racial influences in the constitution of enterprises by
black people in the metropolitan region of Rio de Janeiro. It is our intention to approach these
two theoretical categories, race and entrepreneurship, due the theoretical and empirical gap of
existing research in the Business Administration area concerning the proposed topic.
Although entrepreneurship has consolidated itself as a research area in the field of Business
Administration studies, race, as theme, is still unexplored by the investigations developed in
this area. In this study, I present as a theoretical contribution a discussion on the effects of
race in the constitution of entrepreneurial processes conducted by black people in Brazil. The
qualitative research was conducted through half-structured interviews with entrepreneurs. The
research results were analyzed under the technique of interpretive analysis for qualitative
research for studies that have empirical basis, aiming to identify conceptual categories that
enable understanding of how race can be related with entrepreneurship in Brazil. The
categorization was made according to the entrepreneurial process model proposed by Baron
and Shane (2015). Nine black entrepreneurs were interviewed. These entrepreneurs run
different businesses in the metropolitan region of Rio de Janeiro. The interviews have
collected the perceptions of each respondent about race, entrepreneurship and a bit of their life
stories. These interviews, in addition to the researcher's experiences and perceptions and his
records, composed the empirical part of the study. As a result, the study shows that the
construction of race and the "place" of black people have great impact on the life and in the
enterprise of each respondent, in motivation, in the identification of the business opportunity
and in the meaning of their own work.
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SANTOS, E. L. S. Relações raciais e empreendedorismo: um estudo sobre negros empreendedores na região metropolitana do Rio de Janeiro. 2017. 168 f. Dissertação (Mestrado em Administração) - Universidade Federal de Goiás, Goiânia, 2017.