Gradientes emocionais na comunicação cidadã: análise das transições simbólicas na prática social da intolerância religiosa
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2018-04-02
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Universidade Federal de Goiás
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The main objective of this research is to verify the elements present in the dialogical interactions
carried out by Internet users in communication processes, which produced meanings involving
religious intolerance. The phenomenon was studied in the media repercussions of the lawsuit filed
by the National Association of Afromidia, which brought to the attention of the courts the
existence of fourteen videos available on Youtube, containing scenes of the Universal Church of
the Kingdom of God, that could observed as considered a prejudice disseminator, with aggressive
contents towards the religions candomblé (Afro-Brazilian), and umbanda (Brazilian). We consider
the exercise of the hate speech theory a danger to social coexistence. Also, we take into account the
need to reveal the mechanisms that allowed the social practice of intolerance happened throughout
human history, as rased by Theodor Adorno. Thus, we conducted an investigative-analytical line
that enabled us to verify and demonstrate what actually happened in the dialogues, and in the use
of words when Internet users observed or practiced the intolerance focused in this study. The
conducting axis in this research was the following problem question: how did Internet mediated
dialogues impact the user’s production of religious intolerance, in the perspective of Ciro
Marcondes Filhos’s New Theory of Communications? This question was based on
bibliographical, qualitative research, with critical reading, content analisis, and on the metáporo as
procedure. In the end, we consider it is possible to treat communicational aspects by reference to
emotional gradients. This perception only arose after the analysis of the data, at which the reason
for the existence of gradual emotional variations was pointed out in the dialogical interactions that
produced meanings in the relationship created among the communicating people. What we suggest,
as a hypothesis to be deepened, is that emotional gradients are studied at a very basal level of
human cognition, and that such assessments will serve to measure the coexistence, and improve the
practice of communicational citizenship.
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VENÂNCIO, Elizabeth de Lima. Gradientes emocionais na comunicação cidadã: análise das transições simbólicas na prática social da intolerância religiosa. 2018. 191 f. Dissertação (Mestrado em Comunicação) - Universidade Federal de Goiás, Goiânia, 2018.