O trabalho infantil no Youtube Kids: Youtuber Mirim em análise

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Universidade Federal de Goiás


This research is part of the research line Foundations in Educational Processes, of the Graduate Program in Education from the Federal University of Goiás - UFG, and is funded by the Coordination for the Improvement of Higher Education Personnel - CAPES. The main object of this study is to apprehend work in the capitalist mode of production, starting from Marx, and specifically to reveal whether the activity of children/young YouTubers on the YouTube Kids platform is child labor. To analyze, we investigated the activity of the most-watched young YouTubers on the platform from 2019 to 2020, Maria Clara & Jp. The activities carried out on the YouTube Kids platform involve the production of products for this purpose. The work of the young Youtubers produces products in which the exchange value subsumes the use value and the concrete and hidden work for abstract work. Being fetish, apparently what is produced hides the production process in the dictates of capital. Perhaps that is why people, in general, believe that it is simply an artistic filming activity. Children perform productive wage-earning work that produces a profit for the platform, as they are exploited through absolute and relative surplus-value and remuneration/salary based on the achievement of goals, that is, videos sought and watched. At all times, these young Youtubers wake up dead work with live-work participating in the relationship between fixed and variable capital. The corporation YouTube Kids, which was production networks with Google, also owned by Alphabet, holds a monopoly in digital technology and increases the accumulation of capital by exploiting the work of young Youtubers and continues to hide the capital-labor relationship from collaborative management present in flexible capitalist production.



COSTA, A. C. A. O trabalho infantil no Youtube Kids: Youtuber Mirim em análise. 2020. 75 f. Dissertação (Mestrado em Educação) - Universidade Federal de Goiás, Goiânia, 2020.