Neochanchada: caminhos para a construção de uma comédia à brasileira
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Data
2019-12
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Resumo
Culture and communication are concepts with a multiplicity of definitions which use the theoretical basis
of the social sciences for their understanding. After presenting different variations of culture - erudite,
popular and mass culture - in relation to the neochanchada, we aim to answer the epistemological
question of what Brazilian popular culture becomes, based on the conception of authors of Cultural
Studies, such as Martín-Barbero (2009) and Canclini (2011). In this sense, the study approaches the
concept of culture, the interfaces between cinema and television, and the technological changes in
audiovisual.
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Palavras-chave
Cinema, Cultura, Neochanchada, Televisão, Culture, Television
Citação
SANTOS, Alexandre Tadeu dos; MORAES, Lidianne Porto. Neochanchada: caminhos para a construção de uma comédia à brasileira. REBECA: revista brasileira de estudos de cinema e audiovisual, v. 8, n. 2, p. 238-253, jul./dez. 2019.