Diálogo intercultural e respeito: interpretações do vt publicitário birdman (coca-cola)
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Data
2011
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Resumo
Based on the video tape Birdman, this article presents partial results of a research that
discusses conjunctions and disjunctions in the celebration of intercultural dialogues.
These processes are perceived as promoting learning. This paper analyzes discourses
that advocate in favor of an attitude of respect and distance in relation to ‘otherness’.
Guided by the principles of visual culture education, this work interprets information
collected through interviews with students of the Visual Arts Teacher Training Course of
the School of Visual Arts/UFG discussing the relevance of using advertising images in
educational practices.
Descrição
Palavras-chave
Diferença cultural, Imagem publicitária, Educação da cultura visual, Cultural difference, Visual culture education, Advertising image
Citação
MARTINS, Raimundo; SÉRVIO, Pablo Petit Passos. Diálogo intercultural e respeito: interpretações do vt publicitário Birdman (coca-cola). Revista Digital do LAV, Canoas, n. 6, p. 1-21, 2011.