Cultura visual, vida digital e videoclipes do Youtube

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2024-03-21

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Universidade Federal de Goiás

Resumo

This thesis presents the methodological design and results obtained in Visual Culture and Digital Life: A Discussion from YouTube Visualities. The objective was to analyze, under the scope of Visual Culture, the most accessed video clips on YouTube Rewind Brazil, in the time frame between 2018 and 2020, combined with interviews carried out with students from State´s College Dom Pedro I. The visualities observed were perceived from Discipline and Punish in conjunction with decolonial studies, used to support ideas that can result in curricula for teaching Art in an inclusive, anti-racist manner and away from the euro centrist bias. The results obtained point to the prevalence of university country music and ostentatious funk as visualities that encourage unbridled consumerism, based on cybernetic digital platforms, such as the YouTube, with educational impacts reflecting on aesthetics, sociology, Visual Culture, art teaching and the construction of digital simulacra that emulate reality in an individual, and transparent and liquid way (Metaverse). Cyberspace has become an “artificial oasis” where all desires can materialize in a customized way.

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CARVALHO JÚNIOR, L. E. Cultura visual, vida digital e videoclipes do Youtube. 2024. 257 f. Tese (Doutorado em Arte e Cultura Visual) - Faculdade de Artes Visuais, Universidade Federal de Goiás, Goiânia, 2024.