Discurso e transgeneridade: uma análise do discurso da imprensa sobre a representação trans e travesti em telenovelas

Abstract

The research proposes, in short, to identify whether the press discourse about the trans and transvestite population has been changing, redefining itself or “evolving” over time. Through the application of discourse analysis in articles from the newspapers O Globo, O Estado de São Paulo and Folha de S.Paulo about the transvestite character Sarita Vitti, from the telenovela “Explode Coração”, by Glória Perez, from 1995, discourses are identified hateful, transphobic and that place trans and transvestite people in places of subservience and erasure. Afterwards, the same analysis is applied to articles from the same newspapers about the character Ivana, who transitions gender in the telenovela “A Força do Querer”, by the same author, from 2017. The objective is to understand whether the lapse of 22 years made the speech of the press changing, whether or not it brings more representation and spaces of power to these people. To support the analysis, which is based on the ideas of power by Teun A. van Dijk (2020), the research elucidates in its theoretical framework concepts about transgenderity, representation and telenovelas and their great influence as entertainment and information channel in Brazil. In the end, it will be seen that the discourse on transgenderity in the press becomes more didactic, positive and representative over time, however, there is still stigma, prejudice, practices such as the incorrect use of pronouns and the fact that transgenderity is still be treated as something peculiar and incipient, in addition to other issues to be observed.