Big data, meio e linguagem novas tecnologias e práticas linguísticas
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Data
2016-04-29
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Universidade Federal de Goiás
Resumo
Big data, Meio e Linguagem: Novas tecnologias e práticas linguísticas aims to
assimilate possible relationships between new digital media and certain conceptual
aspects of language, such as meaning and performativity. Big data is a term that
refers to digital data gathering, which characterized mass communication media in
the past two decades, and it is directly related to the current configuration of Web 2.0
technology services platform. Complex contemporary objects such as big data call for
methodological development to meet their super diverse natures. Therefore, it was
the goal of this research to expand disciplinary boundaries, searching for theoretical
basis in technology studies in the purpose to understand the nature of new media
supports. Devices such as computers and mobile phones, with access to the World
Wide Web, are increasingly transforming the landscape of linguistic exchanges,
enabling communication practices to take place through them. This is why we
understand the very computational structure as the medium (media) through which
language happens, from then on this structure’s design features (affordances) are
stimulating semantic anchoring and linguistic performativity. The scales of excessive
volume and variety of digital data and its high speed, which characterize the big data,
change the social context settings, and thus causing updates on language. After all,
contexts in virtual environments collapse because in assuming the characteristics of
the medium they reveal themselves as super diverse, simultaneous, fragmented,
unstructured, missing family markers, exceeding traditional scales of time, space and
social reach.
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Big data , Meio , Contexto , Affordance , Performatividade , Medium , Context , Affordance , Performativity
Citação
SANTOS, V. V. V. Big data, meio e linguagem novas tecnologias e práticas linguísticas. 2016. 92 f. Dissertação (Mestrado em Letras e Linguística) - Universidade Federal de Goiás, Goiânia, 2016.