Mestrado em Comunicação (FIC)
URI Permanente para esta coleção
Navegar
Navegando Mestrado em Comunicação (FIC) por Por Área do CNPQ "CIENCIAS SOCIAIS APLICADAS::COMUNICACAO"
Agora exibindo 1 - 11 de 11
Resultados por página
Opções de Ordenação
Item O dividual feminino a partir do filme-ensaio Elena (2012): uma noção traçada de forma ensaística em diálogo com diversas mulheres(Universidade Federal de Goiás, 2023-08-24) Almeida, Letícia Benevides Araújo; Fernandes, Ana Rita Vidica; http://lattes.cnpq.br/9011537191118959; Santos, Alexandre Tadeu dos; http://lattes.cnpq.br/8783109007334551; Santos, Alexandre Tadeu dos; Fernandes, Ana Rita Vidica; Coca, Adriana Pierre; Prysthon, Angela Freire; Satler, Lara LimaThis is my first essay. An attempt to find myself from a thinking-essayistic-affective writing. Coming into contact with the essay through the cinema has revived in me the desire to question myself and the world around me. In this writing, I joined eight women, Ana, Cecília, Dandara, Diana, Ket, Laura, Letícia (me), Pollyana and Virna, my affective subjects. Collectively, we thought about feminine issues based on the visualization of the essay-film Elena, directed by Brazilian filmmaker Petra Costa. We held two online meetings in which we presented images (photographs, cinematographic scenes, poetry, lesbopoesies, short stories, illustrations, paintings) that appeared as we watched Elena. With these images in hand, I began to walk the path in order to think about my problem-issue: the possibility of extending Deleuze's concept of the dividual by taking the feminine as a perspective. To this end, I brought the images of my affective subjects closer to blackboards and made visual montages inspired by Abby Warburg's Atlas Mnemosyne. In the gaps, traces, ashes that these approximations left, we perceive a plural, fluid, collective feminine, which is built from our occupations with the world. We realized that the affective essay methodology created here allowed our experiences to be exposed and seen as important, as dividual. We have seen that it is possible to think of the feminine dividual, which contemplates all the particularity of becoming a woman. My intention is not to exhaust this study, but to create others from this reflection. The feminine dividual is an open concept and can be judged, refuted, considered or be wrong.Item UFG em todo lugar: apontamentos para uma política de comunicação pública da ciência(Universidade Federal de Goiás, 2023-08-18) Basile, Roberta de Castro; Gomes, Suely Henrique de Aquino; http://lattes.cnpq.br/3007925506666700; Gomes , Suely Henrique de Aquino; Almeida , Carla da Silva; Oliveira , Tiago Mainieri deAt the Federal University of Goiás, extension was responsible for mediate dialogue and the exchange of knowledge between science and the population. By knowing some notions and practices of Public Communication of Science that permeate this finalistic sphere of federal universities, a qualitative, descriptive-exploratory research was proposed, with a case study. Based on the extension program “UFG em Todo Lugar”, for the popularization of science, the research sought to answer the question: what guidelines would be necessary to strengthen and make the actions of this program more effective? The study covers the program's past and present, using multiple collection instruments, among them, documental research, questionnaires, interviews and a focus group. The purpose was to know the perceptions about the Public Communication of Science (together with managers, organizers and extension teams that work in the program), the ways they use to bring science closer to the population, the difficulties of this trajectory, in addition to the opinions of the external public who participated in the event promoted on May 27, 2023. Together, these data also made it possible to identify the gaps of “UFG em Todo Lugar”, resulting in notes for a Public Science Communication Policy that could strengthen it. The data were systematized and presented according to Bardin's Content Analysis (2016), with a triangulation at the end. In this way, it offers not only a diagnosis on the Public Communication of Science established from this program, but also guidelines for changes in posture and for the resumption of an integrated communication process between higher administration, teaching (undergraduate and graduate -graduation), institutional communication, research and extension. Through the outlined recommendations, the university could give a new future to “UFG em Todo Lugar” and reframe the way it interacts with society based on it.Item Estudo preliminar sobre a liberdade de expressão na perspectiva dos marcos regulatórios das mídias sociais(Universidade Federal de Goiás, 2024-02-05) Bezerra, Isabella Alves; Rezende, Laura Vilela Rodrigues; http://lattes.cnpq.br/1612227255633180; Rezende, Laura Vilela Rodrigues; Santos, Andréa Pereira dos; Castro, Maria das Graças MonteiroThis dissertation examines the complex and dynamic intersection between disinformation and freedom of expression in the context of social media, which have become central arenas for the formation of public discourse. The study also proposes a critical analysis aiming to understand how Brazilian and foreign legislation present their regulations on content moderation with a view to combating misinformation and the context of dark interests that involve large social media companies. The methodology used is qualitative, and uses theoretical review and documentary research to build a theoretical framework based on the ideas of different authors on the topic, in addition to presenting a comparative study between current social media regulations. It is concluded that there must be a necessary balance involving the critical education of citizens, clear, objective and transparent rules provided by social media and legislation that regulates these tools, whose operation is based on profit to the detriment of any protection that can be established for citizens who use them.Item As doceiras e sua prática cultural da Cidade de Goiás: compreensão do corpo como mídia pela construção de fotobiografias(Universidade Federal de Goiás, 2022-11-29) Rocha, Ana Terra Curado da; Ramos, Gabriel Teixeira; http://lattes.cnpq.br/3960315315900636; Fernandes, Ana Rita Vidica; http://lattes.cnpq.br/9011537191118959; Fernandes, Ana Rita Vidica; Dias, Luciene de Oliveira; Ramos, Gabriel Teixeira; Martins, Alice FátimaThis research goes through the life stories of four bakers in the city of Goiás, Silvia da Silva Curado, Divina Gonçalves Assunção, Eliana Aparecida Martins de Paula e Taynara Raimundo Martins, in order to build Photobiographies and understand their bodies as media, which takes place from three levels. The primary media is the body of each of the bakers. The secondary media consists of photographs from the personal collections of each baker, the photographs taken by the master's student during the interviews and speeches of the bakers. The tertiary media is composed of are the Photobiographies, assembled through a listening process that involves a mixture of speeches and photographs of each of the bakers. The understanding was about that they exist beyond sweets, but that the sweet culture is part of their existence. They communicate the sweet knowledge and experience their practices, thus having a generational transfer of knowledge, which does not necessarily happen in a traditional way, with changes in recipes along these life trajectories.Item Inteligência de negócios, fluxo informacional e comunicação: análise dos conteúdos Web sobre a prática de inteligência de negócios em contraponto às produções acadêmicas(Universidade Federal de Goiás, 2022-01-28) Rocha, Anelise Souza; Cordeiro, Douglas Farias; http://lattes.cnpq.br/5269312530540199; Cordeiro, Douglas Farias; Cassiano, Kátia Kelvis; Guimarães, Núbia Rosa da SilvaThis research aims to analyze the concept of business intelligence, evaluating the nonsense of practical application, with academic productions, since the main concept of the term is 'umbrella', which provides different definitions for different applications, converging between practice and theory. For this, the content generated on blogs and websites that are in line with practice will be analyzed. Seeking the academic view of the term, the journals published on the CAPES website and the theses and dissertations published in the BDTD (Digital Library of Theses and Dissertations) on the subject will be analyzed. Identifying differences and similarities, for collaboration of the informational and communicational flow, in the practical application and in the studies on the theme, providing a dissemination of information in a coherent way.Item O jornalismo de dados e a credibilidade jornalística: estudo de caso sobre o núcleo DeltaFolha, do jornal Folha de São Paulo(Universidade Federal de Goiás, 2023-08-09) Santos, Ícaro Gonçalves dos; Cassiano, Kátia Kelvis; http://lattes.cnpq.br/1461975180324090; Cassiano, Kátia Kelvis; Borges, Rosana Maria Ribeiro; Paulo, Alex Fabianne deThis research investigates how the dynamics of data journalism production relate to the pillars of journalistic credibility. To this end, the work resorted to studies and knowledge related to Theories of Journalism, Sociology and Philosophy, as well as the methodological references of Information Science and Content Analysis. As an object of research, the DeltaFolha nucleus was defined, an online editorial of the Folha de São Paulo newspaper that periodically publishes reports produced based on data journalism practices. For the construction of the research corpus, a set of 412 news and reports produced by the nucleus was extracted, including texts and images, materials that were investigated through qualitative content analysis and analysis of the comprehensibility of the visualizations. In the results, it was observed that the set of texts that form the corpus presents different strategies to generate a sense of truth, with extensive data analysis and a high degree of public interest. In data-based articles, the approach of topics with a high social impact was recurrent, with data linked to political facts, public health, rights and citizenship. The nucleus also demonstrated a high degree of autonomy, with data investigated and crossed in an authorial way in most cases. In addition, the exploration of extensive databases, with tens of thousands of information, was recurrent. Also, in most articles, the journalistic production in co-authorship of two or three professionals was identified. It was also observed the care in explaining, even superficially, the methods used by journalists for data analysis. In the specific analysis of visual resources, such as graphs, infographics and visualizations, a notable effort was identified to build resources that complemented the textual descriptions of the investigated data, with the presentation of complex and, sometimes, extensive art. Some visualizations had the ability to immerse the reader in the historical facts described, as in the cases of timelines that addressed important facts of national politics. A negative point noted was that, sometimes, the visual resources presented too much information, which made it difficult to understand.Item A imaginação melodramática em animações de Makoto Shinkai(Universidade Federal de Goiás, 2021-08-17) Santos, Thátilla Sousa; Satler, Lara Lima; http://lattes.cnpq.br/7575445484262991; Satler, Lara Lima; Ishiki, Michiko Okano; Nogueira, Lisandro MagalhãesThis research has the following question: “How is melodramatic imagination built in the animations Children Who Chase Lost Voices (2011), Garden of Words (2013) and Your Name (2016) by Makoto Shinkai?”. It starts with the understanding that the Japanese animations chosen as objects use melodramatic imagination characteristics as strategies to elaborate their narratives. The stories are built to explore emotions, produce dramatic and emotional effects, reach the viewers' subjectivity and lead them to identification and reflection. Thus, it sought to understand the general characteristics of anime, highlight its history and evolution, understand melodrama as a genre, the way it has adapted over the years until reaching the notion of melodramatic imagination, observe some of its aspects in the Japanese context and identify its characteristics within of the chosen films. As a methodological approach, bibliographical research was carried out on themes involving the study and film analysis of the three animations to identify traces of the melodramatic imagination from specific points, such as the construction of the characters, music, narrative, moral, among others. The research achieved its expected results, ensured greater knowledge about Japanese animations and melodrama, found melodramatic characteristics in the analyzed works of Makoto Shinkai and showed that these attributes can help to bring people of different nationalities and cultures closer together by reaching the emotional and the subjectivity of the spectators.Item Estudos de comunicação no Brasil: uma análise dos programas de pós-graduação, docentes, teses e dissertações(Universidade Federal de Goiás, 2023-08-24) Silva, Gabriel Resende da; Cassiano, Kátia Kelvis; http://lattes.cnpq.br/1461975180324090; Cassiano, Kátia Kelvis; Rezende, Laura Vilela Rodrigues; Paulo, Alex Fabianne deIt is a challenge for the knowledge areas to understand their own characteristics, roles in the field of education, and prospects for scientific research considering the changes over the decades, which is a need in the field of Communication. As the object of study to achieve visibility regarding the historical development and the current scenario of the field, postgraduate programs were chosen because they have been strong drivers for the development and consolidation of the Communication field in Brazil. Through a temporal cut - from 2013 to 2020 - an exploratory descriptive analysis, of a qualitative-quantitative nature, was carried out using the open data repository of CAPES and the Brazilian Digital Library of Theses and Dissertations. To apply the necessary treatments and generate analyses of the chosen databases, the KDD process (Knowledge Discovery in Databases) was chosen, which enables obtaining knowledge from large databases using data mining techniques through computational solutions for summarization, categorization, or data classification. The tools used for data mining were Iramuteq and PowerBI Desktop. The results reveal a significant concentration of programs in the Southeast region of the country, a focus on academic education, years in which the creation of programs was significant when compared to other years, and that the majority of faculty members hold doctoral degrees and have predominantly permanent professional affiliations. Regarding the theses and dissertations, it was possible to identify thematic classes that concentrate discussions on communication from the perspective of cinema, media, and technology. For each of the identified thematic classes, a greater presence of higher education institutions such as PUC São Paulo in the study of image, UFSM in the study of informational vehicles, and Metodista in the study of information could be observed.Item Mulheres pretas na ciência: cartografia existencial de pesquisadoras docentes de programas de pós-graduação em comunicação das universidades federais de Goiás e de Minas Gerais(Universidade Federal de Goiás, 2023-08-24) Silva, Tuane Pacheco da; Gomes, Suely Henrique de Aquino; http://lattes.cnpq.br/3007925506666700; Gomes, Suely Henrique de Aquino; Borges, Rosana Maria Ribeiro; Silva, Maria Nilza daBlack women suffer double discrimination due to their race and gender, and are therefore excluded from and neglected in various spaces, intellectual or otherwise. Historically, these women go through situations incomparable to those experienced by other women or other black people. It is in this sense that it is necessary to address the specific reality of these women. The purpose of this research was to raise this issue in the academic-scientific field. The research aligns with studies on science and intersectionality. Its objective was to map the existential territories of black women teaching postgraduate programs in communication at the Federal University of Goiás (UFG) and the Federal University of Minas Gerais (UFMG): who are these women; what are the paths of their educational training; how they constituted themselves as black women-academic subjects; How do they perceive the issue of race and gender in science and in their academic daily life? How they inhabit the academic-scientific territory; How do markers of race and gender permeate their ways of existing as professors and researchers working in the university environment? The aim was to highlight how gender and race markers are present in the ways of inhabiting the academic-scientific territory of black women and in the construction of their life and professional paths in a traditional way of doing Science. These questions were answered from the perspectives of the women themselves. To this end, in methodological terms, existential cartography was used, which included conducting in-depth interviews with black professors from the postgraduate communication programs at UFG and UFMG. Three teachers were interviewed, two (in total of 3) from UFG and one from UFMG. Thus, the research makes it possible to give visibility to the academic-scientific work of black women researchers, in order to contribute to the decolonization of the academic scientific environment, making it inclusive and open to black women. It is concluded that the three women interviewed build their academic-scientific territories with great effort and dedication, but that they feel the weight of racism in their trajectories. They see themselves as being unfairly treated by the system that surrounds them and which often prevents them from achieving more. They hope that universities are pluri-epistemic and have equal opportunities for everyone, a space with resources to help students, and in which the showcase of knowledge and greater interaction between researchers is applied. Therefore, the results indicate that the academic environment is racist and androcentric and that there is an urgent need to change this scenario so that science is equitable.Item Mulheres pretas na ciência: cartografia existencial de pesquisadoras docentes de programas de pós-graduação em comunicação das universidades federais de Goiás e de Minas Gerais(Universidade Federal de Goiás, 2023-08-24) Silva, Tuane Pacheco da; Gomes, Suely Henrique de Aquino; http://lattes.cnpq.br/3007925506666700; Gomes, Suely Henrique de Aquino; Borges, Rosana Maria Ribeiro; Silva, Maria Nilza daBlack women suffer double discrimination due to their race and gender, and are therefore excluded from and neglected in various spaces, intellectual or otherwise. Historically, these women go through situations incomparable to those experienced by other women or other black people. It is in this sense that it is necessary to address the specific reality of these women. The purpose of this research was to raise this issue in the academic-scientific field. The research aligns with studies on science and intersectionality. Its objective was to map the existential territories of black women teaching postgraduate programs in communication at the Federal University of Goiás (UFG) and the Federal University of Minas Gerais (UFMG): who are these women; what are the paths of their educational training; how they constituted themselves as black women-academic subjects; How do they perceive the issue of race and gender in science and in their academic daily life? How they inhabit the academic-scientific territory; How do markers of race and gender permeate their ways of existing as professors and researchers working in the university environment? The aim was to highlight how gender and race markers are present in the ways of inhabiting the academic-scientific territory of black women and in the construction of their life and professional paths in a traditional way of doing Science. These questions were answered from the perspectives of the women themselves. To this end, in methodological terms, existential cartography was used, which included conducting in-depth interviews with black professors from the postgraduate communication programs at UFG and UFMG. Three teachers were interviewed, two (in total of 3) from UFG and one from UFMG. Thus, the research makes it possible to give visibility to the academic-scientific work of black women researchers, in order to contribute to the decolonization of the academic scientific environment, making it inclusive and open to black women. It is concluded that the three women interviewed build their academic-scientific territories with great effort and dedication, but that they feel the weight of racism in their trajectories. They see themselves as being unfairly treated by the system that surrounds them and which often prevents them from achieving more. They hope that universities are pluri-epistemic and have equal opportunities for everyone, a space with resources to help students, and in which the showcase of knowledge and greater interaction between researchers is applied. Therefore, the results indicate that the academic environment is racist and androcentric and that there is an urgent need to change this scenario so that science is equitable.Item Ensinando a transgredir: o comportamento informacional de docentes para a efetivação de uma educação antirracista(Universidade Federal de Goiás, 2024-02-19) Vieira, Sara da Cruz; Valério, Erinaldo Dias; http://lattes.cnpq.br/8493209936697007; Santos, Andréa Pereira dos; http://lattes.cnpq.br/9315618025567235; Santos, Andréa Pereira dos; Fernandes, Ana Rita Vidica; Silva, Leyde Klebia Rodrigues daThis study focused on analyzing the informational behavior of the teaching staff at the Federal University of Goiás in the areas of Human Sciences and Applied Social Sciences, in their pedagogical practice, in relation to ethnic-racial themes. To achieve this end, the following specific objectives were defined: carry out a literature review addressing the information behavior of teachers and ethnic-racial relations, present the types of information sources used by the teaching staff in their pedagogical practice; articulate the relevance of the debate on ethnic-racial relations in teaching practice; highlight the importance of critical information as a crucial element in supporting anti-racist education; and identify the process of searching, accessing and using ethnic-racial information by teaching staff. Adopting a qualitative and exploratory methodology, the study was based on bibliographical and documentary research of a basic nature. The analysis of the collected data was carried out using the chosen information behavior model. An online questionnaire was administered, in which 120 responses were obtained. The questions consisted of finding out whether the faculty investigated discussed ethnic-racial issues, the sources of information used, how they used the information in pedagogical practice, frequency, satisfaction or dissatisfaction at the time of the search, at which stage of training they had contact with theme, the challenges in working on the subject in higher education, as well as their positions on working with ethnic-racial themes. The conclusion of the study emphasizes that the teaching staff has some familiarity with the ethnic-racial theme, teaching is present in most of the courses investigated, but despite advances in studies on the subject in academic environments, there is still a significant path to be covered for its full integration and coverage in pedagogical practices. It is necessary that, in addition to the personal interest of each professor, the university also commits itself to promoting these studies within the classroom, not limited to holding events, it is also necessary to invest in continuing education, and in the reformulation of curricula in all areas of knowledge, so that ethnic-racial themes are studied comprehensively.